Distracted driving is an increasing concern in South Africa, contributing to countless accidents every year. Old Mutual Insure’s Car of the Year competition emphasises technology that minimises distractions, reinforcing the importance of staying focused on the road.
“Drivers using mobile phones are 4X more likely to be involved in a crash.”
Types of Distractions
Distractions range from texting and calls to eating and adjusting in-car settings. Studies show that even a momentary glance away from the road can lead to a severe crash. The WHO reports that drivers using mobile phones are four times more likely to be involved in accidents.
The Impact on Reaction Times
When drivers are distracted, their reaction times slow significantly, reducing their ability to respond to sudden events. This delay is particularly dangerous in high-speed scenarios or in heavy traffic.
Technology and Solutions
Modern vehicles, such as voice-activated controls and advanced driver-assistance systems, include safety features that reduce distractions. However, drivers must remain mindful, as no technology can entirely replace undivided attention on the road.
A Message from Old Mutual Insure
Through the “My Gift” campaign, Old Mutual Insure invites South African drivers to view focused driving as a gift to their families and communities. Staying attentive keeps loved ones safe and sets an example for others.
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